Overwatch League-Twitch Deal Worth At Least $90M

Overwatch League-Twitch Deal Worth At Least $90M

Kenneth Drake
January 10, 2018

The Overwatch League is getting ready to kick off on January 11th, and today Blizzard has released skins that can be purchased to support the teams. The Overwatch League in-game menu isn't just for staring at the shiny new skins - players can watch the games via this menu when they're live.

Fifty percent of revenue from the Overwatch League skins will go to a shared pot for the teams. And they'll cost you.

At this point it's also unclear what other plans Blizzard has up their sleeves with regards to earning tokens to purchase more skins and whether they'll do giveaways for watching matches of Overwatch League, which many suspect.

I was greeted with 100 free League Tokens when I logged in just now, which is enough to buy one skin.

However, the money you pay won't be going to Blizzard, but instead will be used to fund the actual teams.

Today the Overwatch League™ and Twitch have finally announced a media-rights partnership for Overwatch, which will see every match of the city-based league broadcast on the platform.

Overwatch League-Twitch Deal Worth At Least $90M

Quickly check the standings or catch the latest stories and videos from the Overwatch League, including interviews, team profiles, breaking news, and in-game analysis. The core addition of the patch is an entirely new menu accessed via the Overwatch League button on the main screen.

Activision Blizzard said the deal was great "for our growing global fan base".

"Our fans love to engage with content on Twitch, and we wanted to drive significant viewership of the Overwatch League in its inaugural season and beyond", said Armin Zerza, COO of Blizzard Entertainment.

The agreement names Twitch as the exclusive third-party digital provider for OWL regular season, playoff and championship matches worldwide, excluding China, for the next two years. Considering that skins are a big deal to many fans of the FPS, this news will be disappointing to those who were looking forward to adding to their collection.

The Overwatch League will run, at the Blizzard Arena in Los Angeles, until June, with play-offs and finals scheduled for July.

A full schedule and information about ticket sales can be found here, and all matches can be viewed live here.

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