Ready, set, shop! Black Friday shopping frenzy at local stores

Ready, set, shop! Black Friday shopping frenzy at local stores

Troy Powers
November 25, 2017

Black Friday 2017 is loaded with fantastic TV deals, and Amazon has some of the lowest prices out there.

At Kohl's in West Springfield, the doors were open at 1:00 A.M., but shoppers were eager to land their hands on the best deals, and had lined up outside for hours in the cold before store staff was able to let them in. Today, Cyber Monday is viewed as the online equivalent of Black Friday.

Adobe Insights, which measures 80 percent of online transactions at 100 major US retailers, said mobile transactions are "hitting record highs" this holiday season.

The Tracker app is available for free on iOS and Android.

Traditionally the day after Thanksgiving, this year Black Friday falls on Friday November 25, 2016 What is the difference between Black Friday and Cyber Monday?

Even for three of the top players sales growth is slowing
Earnest Research
Even for three of the top players sales growth is slowing Earnest Research

Top Amazon Black Friday 2017 Deals Tracker: Amazon is the king of Black Friday.

The $1.52 billion in online spend by Thanksgiving evening represents 16.8 percent growth from a year ago, according to the data. "On both Thanksgiving and Black Friday, the gap between mobile traffic and revenue is closing". Most of the Walmart Black Friday 2017 deals will be available online this year. Combined, these two days are the biggest online sales event.

Once fringe activist movements like Buy Nothing Day - an anti-consumerism protest held on the same day as Black Friday - have seeped into the mainstream as more people embrace minimalism and choose conscious consumption.

However, the one-day shopping frenzy at malls and stores following American Thanksgiving may be on the decline as some consumers and retailers start to shun the tradition by either opting out entirely or turning to internet shopping instead.

"While many feel that Black Friday is mainly an online phenomenon we have had a very busy day, with shoppers making the most of the special deals on offer from our brands throughout the centre".

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